This week in San Francisco, we were excited to attend Dreamforce, Salesforce’s annual user and developer conference. Check out our video recap below!
When the lights went out, “real time PR” took the spotlight. I’m talking about the 2013 Super Bowl blackout – when brands like Tide, Jim Beam and, of course, Oreo turned chaos into an opportunity to cultivate creative, unexpected and engaging conversations on social media. I got to relive these exciting examples of in-the-moment brand …+
Thanksgiving is approaching quickly, and the Vantage team is taking in the change of seasons across the country. We’re also reminded of all the things we are so lucky to enjoy! Some of the things we’re thankful for this past year includes: The little bundles of joy: In the past few months, we’ve had the …+
The Orlando team got together after their work day and yes, there is a new face in Orlando – CEO Ilene Adler was in the Orlando office this week.
It’s crazy that it’s the second week in November and CES is already filling up a large portion of my day – everything from reviewing last year’s press list, identifying new targets and just figuring out what the press is going to be interested in this year. I knew it was coming, but it never …+
Great news for the Vantage PR team and especially the PR firm’s CEO Ilene Adler. Ilene was recently named a Silver recipient for the 2013 Stevie® Awards for Women in Business in the category of Lifetime Achievement – Business – Advertising, Marketing, Public Relations and Business Services. Ilene received the award at this year’s 10th annual competition that recognizes women executives …+
Trolls of today can be defined as faceless, menacing online commenters who hide behind their computer screens to comment mean or degrading statements on a company blog page, social media page or website. But always remember to keep your cool. The worse reaction to a troll’s comment is to get mad and go off on …+