Notice that a major brand uses the slogan, “Can you hear me now?” and not “are you listening to me?” Although similar, to hear and to listen are not the same. Hearing is one of the five senses and a physical activity while listening is a skill that requires paying attention to verbal and non-verbal …+
This week, we celebrated the birthday of one of our senior account executives in our Orlando office, Allison Wilson. Happy birthday, Allison!
This week, we were excited to be named a finalist in the 2014 American Business Awards for our outstanding product launch campaign in the connected car industry, as well as the 2014 PR Daily Awards for our creative pitch that landed coverage in TIME magazine. Wish us luck!
Unless you’re Apple or Samsung, your PR program probably can’t rely on a product launch to get coverage anymore. Why? Because the market is saturated with new product launches every day. Don’t get me wrong. The product launch isn’t dead, but it can’t stand alone. A Version 3.0 announcement won’t generate media coverage without a …+
This week, we were excited to celebrate one of our senior account executives in our Orlando office, Allison Wilson, as our latest Employee of the Quarter!
The “Get to Know Us” series continues and our latest blog entry is about John Vernon. John is a senior account executive & agency development coordinator at Vantage PR. What attracted you to PR? I love working with people, building and nurturing relationships, and working in an ever-changing environment where no two days are the same. In the world of …+
Next up in our “Get to Know Vantage” series: Meet account manager Lynda Starr If you could snap your fingers and be eating dinner at a restaurant anywhere in the world, where would you be and what would you be eating? Café Marly in Paris by the Louvre. Great view and great food. My choice …+