Dec. 13, 2013 | By

Friday the13th CHOCOLATE

It may be Friday the 13th but that is not stopping the Vantage Orlando team for having some fun. The team headed out this afternoon for a chocolate-making team building activity.  

Dec. 10, 2013 | By

Innovative? Is it really?

In the tech world we’re constantly bogged down with hot catch phrases like “innovative,” “first in its class,” and “industry’s first.” But let’s think about this, are we really using these words correctly? Sure it sounds great and may cause editors to take a second glance at our pitch, but with a huge build-up followed …+

Dec. 6, 2013 | By

Thinking about 2014 PR Trends

As the New Year is quickly approaching, it’s time to look ahead and see what’s on the horizon for PR in 2014. PR pros will realize that content and data are equally important. Start putting your data to good use. Data can help with adjusting messaging and delivery, identifying influencers and buyer barriers and help to …+

Nov. 22, 2013 | By

Dreamforce Hits San Francisco

This week in San Francisco, we were excited to attend Dreamforce, Salesforce’s annual user and developer conference.  Check out our video recap below!

Nov. 21, 2013 | By

Coaching Chaos: Responding to Real-Time PR

When the lights went out, “real time PR” took the spotlight. I’m talking about the 2013 Super Bowl blackout – when brands like Tide, Jim Beam and, of course, Oreo turned chaos into an opportunity to cultivate creative, unexpected and engaging conversations on social media. I got to relive these exciting examples of in-the-moment brand …+

Nov. 20, 2013 | By

Giving Thanks at Vantage PR!

Thanksgiving is approaching quickly, and the Vantage team is taking in the change of seasons across the country.  We’re also reminded of all the things we are so lucky to enjoy! Some of the things we’re thankful for this past year includes: The little bundles of joy: In the past few months, we’ve had the …+

Nov. 15, 2013 | By

A Night Out

The Orlando team got together after their work day and yes, there is a new face in Orlando -                 CEO Ilene Adler was in the Orlando office this week.